Permanent Social Media & Digital Marketing Facilitator – Truworths Careers
Job Description
Get daily job updates directly on WhatsApp
Truworths Careers – Social Media & Digital Marketing Facilitator
Social Media & Digital Marketing Facilitator
About the Program
We are seeking a dynamic, creative, and digitally proficient Social Media & Digital Marketing Facilitator to elevate our brand presence online. The ideal candidate is passionate about storytelling, understands platform-specific behaviours, and can effectively drive both strategy and execution across multiple digital channels.
This role requires hands-on expertise in content creation, maintaining brand voice, community engagement, crisis management, trend awareness, and performance analysis. The successful candidate will have a proven ability to grow audiences, produce engaging content, and optimise campaigns for maximum impact.
Key Responsibilities
- Develop and execute the full social media strategy across all key platforms, ensuring alignment with brand goals and tone of voice.
- Create engaging, platform-specific content including copy, images, videos, stories, reels, and TikToks that drive engagement and conversions.
- Plan, schedule, and publish content consistently across social media channels.
- Manage and grow online communities by responding to comments, messages, and customer queries.
- Plan, execute, and optimise paid media campaigns across platforms (Meta, TikTok, Google, Pinterest) to increase reach, traffic, and conversions.
- Track, analyse, and report on campaign performance, providing actionable insights and recommendations.
- Stay updated on digital trends, viral content, and platform updates, integrating innovative ideas into the social strategy.
- Collaborate with internal teams including marketing, e-commerce, design, and customer service to support campaigns and initiatives.
- Support email and SMS marketing efforts, ensuring content accuracy and alignment with brand standards.
- Assist with content planning, creative briefs, and shoots to maintain high-quality output.
Qualifications and Experience
- Bachelor’s degree in Marketing, Communications, Digital Marketing, or related field.
- Minimum 3 years of experience in social media or digital marketing.
- Proven track record in developing and executing social media strategies that grow audiences and drive conversions.
- Exceptional writing, editing, and storytelling skills.
- Experience managing paid social campaigns across multiple platforms.
- Strong analytical skills with a data-driven approach to decision-making.
- Proficiency in platforms including Facebook, Instagram, TikTok, Pinterest, and emerging digital channels.
- Experience with content management systems (CMS) and scheduling tools such as Meta Business Suite, Bloomreach, Confluence, Hootsuite, ClickUp.
- Understanding of paid media, audience targeting, and optimisation metrics.
- Skilled in leveraging AI tools effectively in digital marketing.
- Excellent communication and interpersonal skills, with the ability to work both independently and collaboratively.
Competencies
- Passion for fashion, digital culture, and social media.
- High creativity with strong copywriting and storytelling abilities.
- Adaptable, flexible, and quick to respond to trends.
- Strong attention to detail and quality.
- Customer-focused mindset with excellent problem-solving skills.
- Effective time management, ability to multitask, and meet deadlines.
- Sense of urgency and ownership of deliverables.
- Strong teamwork, collaboration, and communication skills.
APPLY NOW
1 total views, 1 today