Job Description

Value Vacancies – Forecourt Sales Representative

Forecourt Sales Representative – Purpose of the Role

The Forecourt Sales Representative is responsible for driving and expanding sales within petrol station forecourts and convenience retail outlets. This role focuses on high-frequency service delivery, strong relationship management, and effective execution in fast-paced environments with high stock turnover, particularly within the beverage and snack categories.

Key Responsibilities

• Develop and grow accounts within the forecourt and convenience retail channel
• Manage and promote private label product ranges
• Deliver high-frequency service to ensure optimal product availability and merchandising standards
• Build and maintain strong relationships with site managers and forecourt staff
• Monitor stock levels and coordinate timely replenishment to prevent stock-outs
• Execute promotional activations and ensure effective point-of-sale implementation
• Track performance of key SKUs, especially fast-moving lines, and recommend assortment improvements
• Provide insights into consumer buying behaviour within the forecourt environment
• Execute planned route visits with a strong focus on forecourts and strict adherence to next-day delivery requirements
• Support credit control processes and reconcile on-site transactions and payments
• Compile and present detailed activity and performance reports aligned to forecourt channel dynamics

Minimum Requirements

• Grade 12 (Matric)
• 5 to 10 years of relevant sales experience, with a minimum of 3 years in forecourt or convenience retail sales
• Excellent communication skills
• Proven sales performance track record over the past 12 months

Skills & Competencies

• Strong understanding of sales processes and forecourt retail dynamics, with a willingness to learn
• High confidence and a positive, driven approach in a fast-paced sales environment
• Strong accountability and ownership of results
• Resilience with the ability to communicate confidently and deliver excellent service
• Effective active listening skills to understand customer needs
• Proven rapport-building and interpersonal abilities
• Entrepreneurial mindset focused on continuous improvement
• Technological competence with Microsoft applications and handheld sales devices

APPLY NOW

28 total views, 1 today

Apply for this Job

Name *

Email *

Message *

Upload resumé (pdf, doc, docx, zip, txt, rtf)

Upload cover letter (pdf, doc, docx, zip, txt, rtf)

Is fire “hot” or “cold”? *